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With the Analytics market growing bigger everyday, Healthcare Analytics is not new. However, with the way healthcare data has grown bigger, focus on Healthcare Analytics has transformed the way we handle and analyze the data. Today we are going to talk more about how healthcare analytics market has evolved and what are the latest trends in healthcare analytics.
The Global Healthcare Analytics market is expected to grow at a CAGR of 31% from 2021-2027 to reach US$ 118.2 billion by 2027.
SOURCE: UnivDatos Market Insights
How do one leverage data for meaningful insights?
At the core of it, Healthcare Analytics is driven by data mindset and data culture where an organization has to look at its data sources and bring up potential workflows to derive value out of a data initiative.
From a provider stand point, a data is available in form of patient demographics, patient conditions, patient diagnosis information, treatment plans, prescriptions, discharge summaries, patient progress notes, patient lab reports, patient claim files. Once we have these records identified, one usually establishes a data model that can store them in a centralized location after mining them from different sources. And further leverage AI algorithms to learn “features”, which are then further leveraged to generate insights.
The generated insights shall help in identifying actions that shall help in performing some meaningful activities to control certain aspects of the healthcare services for example –
Apart from treatment and revenue cycle optimization, with smart systems like AI BOT driven simple symptom checkers or real time decision systems, they are being leveraged to quickly go to a root cause of a problem or arrive to a decision for a patient.
From the Payer perspective , it is important to find how risk associated with a plan and the beneficiaries using the plan. There can be number of different initiatives that a payer can take to improve operational excellence leveraging the historical data.
Goal for some of the payers today are to identify issues proactively by reviewing beneficiary and provider data and then finally creates meaningful reports that can be consumed by providers or beneficiaries for more affordable patient treatments.
In an era where human race is dealing with pandemics, data driven analytics has the potential to measure vulnerable population health and predict the treatment plans for the population in large.
Team Health Viva
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